The creator’s niche dilemma and the curator’s dilemma
I don’t post that much to social media. I mean, I do compared to people who don’t post anything at all. It’s more accurate to say that I don’t post much compared to the average person who regularly posts to social media.
A big reason for my limited posting is that I stick to just professional content, which means I usually post about an article that I published or a project that I worked on. I also want my content to be relevant to my followers and fairly high quality.
However, I often have a desire to share more from other areas of my life. One example is sharing music that I found and liked recently. Another is dog videos, which I share privately with my wife, but I think some others might also like my highly curated dog videos.
But I think it would be pretty silly to post those things to my professional social media accounts, because people don’t follow me for that content. Furthermore, if people did want to see my music likes or dog videos, why would they follow me when I primarily make web dev posts? I call this the creator’s niche dilemma.
Relatedly, but on the other side of posting, there’s a lot of people who post high quality web development posts that I’d like to see. But many of those authors also post content outside of web dev that I don’t care about. In small portions, I don’t mind, but when they post non-tech posts regularly, I often don’t find it worth the follow. I call this the curator’s dilemma.
I’ve been thinking about these dilemmas for a while but don’t have a good solution for either of them yet.